Today many consumers pursue a decluttering lifestyle. Should marketers encourage this trend toward simplicity even though it
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Today many consumers pursue a ‘decluttering lifestyle.’ Should marketers encourage this trend toward simplicity even though it stresses buying less stuff that marketers sell? What marketing opportunities do you foresee if this trend spreads?
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Keep in mind that the goal of marketing should not simply revolve around try...View the full answer
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Related Book For
Consumer Behavior Buying, Having And Being
ISBN: 9780135225691
13th Edition
Authors: Michael R. Solomon
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