The table below shows a number of products or services. Name a way each could be segmented
Question:
The table below shows a number of products or services. Name a way each could be segmented demographically and by benefits sought and explain.
Product/ service | Demographic | Benefits sought |
Gym | ||
Car | ||
T-shirts | ||
Restaurant | ||
Dry cleaners | ||
Movie theater | ||
Dentist | ||
Library | ||
Resale shop | ||
Computer store |
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