Describe the characteristics of a fragmented industry. What is the primary opportunity for new firms in fragmented

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Describe the characteristics of a fragmented industry. What is the primary opportunity for new firms in fragmented industries?

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Entrepreneurship Successfully Launching New Ventures

ISBN: 9780132555524

4th Edition

Authors: Bruce R. Barringer, R. Duane Ireland

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Question Posted: Feb 18, 2024 01:00 AM

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Describe the characteristics of a fragmented industry. What is the primary opportunity for new firms in fragmented

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A fragmented industry is characterized by the presence of numerous small and mediumsized companies none of which dominates the market These companies ...View the full answer

Entrepreneurship Successfully Launching New Ventures

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