Spend some time looking at Red Bulls Web site (the U.S. site). Comment on each element of
Question:
Spend some time looking at Red Bull’s Web site (the U.S. site). Comment on each element of Red Bull’s marketing mix
(product, price, promotion, and place in terms of distribution and sales). If you need additional information, conduct Internet or library research to obtain it.
On a scale of 1 to 10 (10 is high), rate the strength of Red Bull’s overall marketing plan. Justify your ratings.
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ISBN: 9780132555524
4th Edition
Authors: Bruce R. Barringer, R. Duane Ireland
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