Question: Explain how the planning variance is decomposed into the sales mix variance and sales quantity variance, and how the sales quantity variance is decomposed into

Explain how the planning variance is decomposed into the sales mix variance and sales quantity variance, and how the sales quantity variance is decomposed into the market size variance and the market share variance.

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The Planning Vari ance is the difference between the actual performance of the firm and the budget e... View full answer

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