SAG-AFTRA was created from the merger of two labor unions, the Screen Actors Guild and the American

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SAG-AFTRA was created from the merger of two labor unions, the Screen Actors Guild and the American Federation of Television and Radio Artists, and today represents 160,000 members around the world. SAG-AFTRA members are actors, singers, dancers, DJs, broadcast journalists and announcers, news writers and editors, puppeteers, and other media professionals. Find SAG-AFTRA’s account on Twitter, Instagram, or your favorite social media and examine the content.

1. How is SAG-AFTRA using Twitter or other social media platforms? Using specific tweets or posts, explain your answer.

2. What is the primary audience SAG-AFTRA seems to be targeting with its social media? How could it reach other groups with its social media presence?

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Foundations Of Business

ISBN: 9780357717943

7th Edition

Authors: William M. Pride, Robert J. Hughes, Jack R. Kapoor

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