Gourmet Express sells cookies, candies, food baskets, and other gourmet gift items in retail stores and catalogs.

Question:

Gourmet Express sells cookies, candies, food baskets, and other gourmet gift items in retail stores and catalogs. Prices increased recently for sugar and chocolate, causing net income to decrease. The manager, Tara, does not want to use lower-priced ingredients because they may lower the products’ quality.

In preparation for the Valentine’s Day rush, Tara has asked you to suggest some ideas for increasing net income.


INSTRUCTIONS

1. Identify the items that affect net income.

2. List some possible areas to cut costs.

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