Helmut Maucher, former chairman of Nestl was quoted AS saying: I dont share the euphoria for alliances

Question:

Helmut Maucher, former chairman of Nestlé was quoted AS saying: “I don’t share the euphoria for alliances and joint ventures. First, very often they’re an excuse, and an easy way out when people should do their own homework. Secondly, all joint ventures create additional difficulties—you share power and cultures, and decisions take longer.” Comment.

Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  answer-question

Global Marketing Management

ISBN: 978-1119398332

7th edition

Authors: Masaaki Kotabe, Kristiaan Helsen

Question Posted: