Identify three companies that fit each of the five categories (domestic marketing, export marketing, international marketing, multinational
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Identify three companies that fit each of the five categories (domestic marketing, export marketing, international marketing, multinational marketing, and global marketing) mentioned. Provide supporting evidence or arguments that justify selection of these firms.
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Related Book For
Global Marketing Management
ISBN: 978-1119398332
7th edition
Authors: Masaaki Kotabe, Kristiaan Helsen
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