Question: After reading Video Case 7.3 below, get together with two or three other students and brainstorm some ideas for how your college or university could

After reading Video Case 7.3 below, get together with two or three other students and brainstorm some ideas for how your college or university could create a viral video campaign. Use the success factors listed in the case to evaluate your ideas. Write up a brief recommendation for your best idea, describing how it performs on each factor.

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