Why Study Creativity? – Here are Twelve Solid Reasons Synopsis

‘The scientific study of creativity has enjoyed a more than fifty-year history.’ Here are 12 reasons why this field of study has drawn the attention of researchers, practitioners and teachers. Good reasons also for creativity in cutting edge internal auditing resources and practices.

Contributed by Professor Gerard J. Puccio, PhD, Chair, International Center for Studies in Creativity, Buffalo State University of New York www.buffalostate.edu/centers/creativity From ‘Why Study Creativity?’ (1995), Professor G.J. Puccio, in Introduction to Creativity: An Anthology for College Courses on Creativity which provides historical and current thinking from interdisciplinary perspectives (pp. 49–56). Copley Publishers, Acton, MA, USA.

After Reading the Case Study Consider:

1. How does your organization and internal auditing ‘   nurture the creative potential of its human resources’?

2. Are you using creative thinking skills to enhance your internal auditing ‘   knowledge base’?

3. Do you have any learning on creativity, which adds to your understanding of how to

‘   instill creativity throughout the organization’?