Which marketing era reflects the marketing philosophy of companies that give away a product to someone in

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Which marketing era reflects the marketing philosophy of companies that give away a product to someone in need for every product purchased?

a. Production concept era

b. Sales concept era

c. Societal marketing era

d. Customer relationship era

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Better Business

ISBN: 9780136679745

6th Edition

Authors: Michael R. Solomon, Mary Anne Poatsy, Kendall Martin

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