Hoover Color Corporation alleges that Bayer Corporation, its supplier, discriminated in favor of Bayers larger distributors of

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Hoover Color Corporation alleges that Bayer Corporation, its supplier, discriminated in favor of Bayer’s larger distributors of Bayferrox by implementing a volume-based incentive discount pricing system. Under this system, the price each distributor paid for Bayferrox depended on the total amount of the product it purchased. 


Bayer began its system of volume-based incentive discounts when it was building a large manufacturing plant that had high fixed costs. Bayer pursued its volume-based pricing strategy in order to obtain the bulk orders necessary to make the new plant profitable. Hoover sued Bayer for price discrimination. Is Bayer’s price discrimination protected by the meeting competition defense? Explain.

Corporation
A Corporation is a legal form of business that is separate from its owner. In other words, a corporation is a business or organization formed by a group of people, and its right and liabilities separate from those of the individuals involved. It may...
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Law for Business

ISBN: 978-1259722325

13th edition

Authors: A. James Barnes, Terry M. Dworkin, Eric L. Richards

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