If the environment really is changing so quickly and unpredictably, is all planning a waste of time?

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If the environment really is changing so quickly and unpredictably, is all planning a waste of time? How can we plan for an environment that we cannot predict? Is it reasonable to expect managers to produce realistic long‐term plans?

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Management

ISBN: 9780730329534

6th Asia Pacific Edition

Authors: Schermerhorn, John, Davidson, Paul, Factor, Aharon, Woods, Peter, Simon, Alan, McBarron, Ellen

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