1. How did Unilevers new systems and use of SAP HANA support its business strategy? How effective...

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1. How did Unilever’s new systems and use of SAP HANA support its business strategy? How effective was the solution chosen by the company?

2. How did Unilever’s new systems improve operations and management decision making?

3. What influence does the global business environment have on firms like Unilever and how does that affect its choice of systems?

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Management Information Systems Managing the digital Firm

ISBN: 978-0133898163

14th edition

Authors: Kenneth C. Laudon, Carol Guercio Traver

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