Your university library is concerned about student desires for library hours on Sunday morning (9:00 a.m.

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Your university library is concerned about student desires for library hours on Sunday morning (9:00 a.m. – 12:00 p.m.). It has undertaken a random sample of 1,600 undergraduate students (one-half men, one half women) in each of four status levels (i.e. 400 freshmen, 400 sophomores, 400 juniors, 400 seniors.) If the percentage of students preferring Sunday morning hours are those shown below, what conclusions can the library reach?

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Marketing Research

ISBN: 9781119716310

12th Edition

Authors: Carl McDaniel Jr, Roger Gates

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