Question: What is a major disadvantage of using economic value added (EVA) alone as a performance measure? a. It fails to focus on creating shareholder value.

What is a major disadvantage of using economic value added (EVA) alone as a performance measure?

a. It fails to focus on creating shareholder value.

b. It promotes the acceptance of unprofitable projects.

c. It fails to reflect all of the ways that value may be created.

d. It discourages cost cutting.

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