What segment of the demand curve is targeted by the low- cost- carriers such as Ryanair?

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Airline Operations And Management

ISBN: 9781032268736,9781000870091

2nd Edition

Authors: Gerald N. Cook , Bruce G. Billig

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Question Posted: Feb 24, 2024 11:00 PM

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What segment of the demand curve is targeted by the low-cost carriers such as Ryanair?
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What segment of the demand curve is targeted by the low- cost- carriers such as Ryanair?

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Lowcost carriers LCCs like Ryanair typically target the pricesensitive segment of the demand curve This segment is characterized by consumers who prio...View the full answer

Airline Operations And Management

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