How is customer relationship management different from CRM software applications?

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Operations Management A Supply Chain Process Approach

ISBN: 978-1483383064

1st edition

Authors: Joel D. Wisner

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Question Posted: Apr 27, 2018 01:31 AM

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How is customer relationship management different from CRM software applications?

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CRM is the infrastructure that enables the delineation of and increase in custom...View the full answer

Operations Management A Supply Chain Process Approach

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