Local University is going to construct a new student center and athletic complex that will include a bookstore, post office, theaters, market, mini-mall, meeting rooms, swimming pool, and weight and exercise rooms. The university administration has hired a site selection specialist to identify the best potential sites on campus for the new facility. The site specialist has identified four sites and has rated the important location factors for each site as follows.

Recommend a site based on these location factors and ratings.

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Scores (0 to 100) Location Factor Weight South West A West B East Proximity to 0.23 70 90 65 80 housing Student traffic 0.22 75 80 60 85 Parking 0.16 90 60 80 70 availability Plot size, terrain 0.12 80 70 90 65 Infrastructure 0.10 50 60 40 Off-campus 0.06 90 70 70 70 accessibility Proximity to 0.05 80 70 80 dining facilities Visitor traffic 0.04 70 80 65 55 Landscape/ 0.02 50 40 60 70 aesthetics