MegaTech is a fictional manufacturer of electronic products. Recent growth in the demand for the companys products

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MegaTech is a fictional manufacturer of electronic products. Recent growth in the demand for the company€™s products requires it to invest in new production methods. The company has three alternatives:

(a) Invest in a small production facility that uses mature technology;

(b) Invent in a larger more automated facility with state-of-the art equipment; or 

(c) Outsource production to an electronic manufacturer in China. The cost scenarios for each production alternative are given in the following table. At what production volumes should each alternative be chosen?

Fixed Cost Variable Cost per Unit Process Alternative (in U.S. dollars) (in U.S. dollars) Process A Process B Process C

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Operations Management Managing Global Supply Chains

ISBN: 978-1506302935

1st edition

Authors: Ray R. Venkataraman, Jeffrey K. Pinto

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