Imagine you are developing an integrated strategy for an FMCG brand; discuss the task you should consider.
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Imagine you are developing an integrated strategy for an FMCG brand; discuss the task you should consider.
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Developing an integrated strategy for an FMCG FastMoving Consumer Goods brand involves a broad array of tasks each aiming to ensure that all promotion...View the full answer
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Related Book For 
Principles And Practice Of Marketing
ISBN: 9781526849533
10th Edition
Authors: David Jobber, Fiona Ellis-Chadwick
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