Key figures for Apple and Google follow.

Required
1. Compute common-size percents for each of the companies using the data provided. (Round percents to one decimal.)
2. Which company retains a higher portion of cumulative net income in the company?
3. Which company has a higher gross margin ratio on sales?
4. Which company holds a higher percent of its total assets as inventory?

Transcribed Image Text:

$ millons Apple Google $ 21,120 $ 16,549 Cash and equivalents.. Accounts receivable, net. Inventories .... 11,556 16,849 2,349 Retained earnings 92,284 90,892 140,089 Cost of sales . 28,164 Revenues 233,715 74,989 Total assets.... 290,479 147,461