Define consumer products. Describe the characteristics of each type of consumer product and give examples of each.

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Principles Of Marketing

ISBN: 9781292341132

18th Edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Oct 27, 2022 05:17 AM

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Define consumer products. Describe the characteristics of each type of consumer product and give examples of each.

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Consumer products are products and services bought by final consumers for personal consumption and t...View the full answer

Principles Of Marketing

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