Bartletts Office Services is a full range supplier of office equipment. Until now it has used trade
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Bartlett’s Office Services is a full range supplier of office equipment. Until now it has used trade press advertising and a salesforce to operate, but is now considering the use of websites to both generate and convert leads. Using the AIMRITE formula, evaluate the effectiveness of websites for this firm.
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Related Book For 
Principles Of Direct Database And Digital Marketing
ISBN: 9780273756507
5th Edition
Authors: Alan Tapp
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