In Module 1 looked at a video from leader/organizational power guru Jeffrey Pfeffer. Part of Module 4

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In Module 1 looked at a video from leader/organizational power guru Jeffrey Pfeffer. Part of Module 4 materials are an article by Robert Cialdini and a video for which he provides some narration. As you might have guessed by now, Pfeffer and Cialdini are two of the most famous and popular authorities on power, influence, and persuasion. In addition to experiencing Cialdini’s presentation style from his narration in the Background video, view some of his other videos on YouTube. Find at least one that discusses persuasion. Post the link to the video and share your thoughts. After viewing at least one of Cialdini’s videos on persuasion, discuss the following in your first post during the first week of the class:

Who do you think is more persuasive given what you’ve read about persuasion for this module—Pfeffer or Cialdini?

In what ways do you think these gurus are similar or different? Your second task for the discussion is to actually go out and try to use some of Cialdini’s techniques from his videos or the background readings. You can try them on a coworker, a family member, or even a salesperson that you are trying to coax into giving you a better deal. Did it work? How did these tactics work compared to what you tried for the Module 3 disussion? Would you try this technique again? Share your story with your classmates sometime during the second week of the module.

Discussion and assess the effectiveness of video presentations on the use of persuasion. McLean, S. (2012). Chapter 14: Presentations to persuade. Communication for Business Success. Lardbucket.org Cialdini, R. B., & Martin, S. (2012). Science of persuasion. Influence at Work.