Read the case Viggio Wines and write a paper in which you need to address the follwoing:
Question:
Read the case “Viggio Wines” and write a paper in which you need to address the follwoing:
Determine an appropriate retail price for his new wine. Below are things that you must show and consider in setting that price. -What is the cost to produce a bottle of this wine? -There are three prices you must determine. First, what would be your suggested retail price for this product? Second, how much will the retailer pay the distributor for this product? Third, how much will the distributor pay Viggio Winery for this product? -What will be the gross profit margin for Louis based upon your suggested retail price. - Why have you selected this retail price for the wine?
Supply Chain Network Design Applying Optimization and Analytics to the Global Supply Chain
ISBN: 978-0133017373
1st edition
Authors: Michael Watson, Sara Lewis, Peter Cacioppi, Jay Jayaraman