Question: Read Zipcar article and answer the following question: What are the major headwinds or hurdles that Zipcar faces in its launch and growth? If you

Read Zipcar article and answer the following question:

What are the major headwinds or hurdles that Zipcar faces in its launch and growth? If you were a venture capitalist, how would you assess the opportunity? Would you invest in this venture? Explain your conclusions.

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