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Recommend ways to use social media in stakeholder management. This can include social media features in software such as chatter in Sales force or the
Recommend ways to use social media in stakeholder management. This can include social media features in software such as chatter in Sales force or the ability to +1 in Google groups when used as intranets.
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Principles of Marketing
Authors: Philip Kotler, Gary Armstrong
17th edition
013449251X, 978-0134461434, 134461436, 978-0134492513
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