Select the Countries Brazil, India, Russia. They are identified as emerging markets. Find three local advertisements or
Question:
Select the Countries “Brazil, India, Russia. They are identified as emerging markets.
Find three local advertisements or commercials for a product that is globally available but is being advertised in the select country. If the marketing strategy is very different between countries, you may compare the same product. If you find a similar marketing strategy pick different products for each country.
Write a paper that answers these questions:
Which of the five types of product and promotion policies are used for each advertisement? What pricing policies are utilized in each market? What type of entry mode is likely for each of the products?
Business
ISBN: 978-0133354263
8th Canadian Edition
Authors: Ricky Griffin, Ronald J.Ebert , Frederick Starke, Melanie Lang, George Dracopoulos