Suppose, you work for a company in Australia as a Business Development Manager and your company is
Question:
Suppose, you work for a company in Australia as a Business Development Manager and your company is exploring opportunities to expand into any one of the following countries.
Choose any one Country from the following list:
Israel
Columbia
South Africa
Do a Country factor Analysis and make recommendations to Management regarding the Country factors. In your Analysis, cover all the dimensions of the International Business Environment such as the Cultural, Political, Legal, Economic and Financial Environments. Also include the following in your analysis:
• Size and growth rate of the International Market
• “Market intensity” (customers’ buying power)
• “Consumption capacity” (size and growth rate of the middle class)
• Country’s receptivity to imports
• Infrastructure for doing business
Global Business Today
ISBN: 978-1259686696
10th edition
Authors: Charles W. L. Hill Dr, G. Tomas M. Hult