Identify an instance in which an individual or group presented a sound and creative solution to a problem, but failed to persuade their target audience to accept the proposed solution.

Identify the mistakes made during this failure to communicate.  Consider failures in audience research, in understanding audience objections, and in the presentation of the proposed solution.

Write a 700- to 1,050-word essay in which you:

Briefly summarize your chosen instance of failed communication.

Discuss the reasons why the original persuasive campaign was unsuccessful.

Propose a revised persuasive campaign that might have succeeded.

Answer rating: 100% (QA)

Communication failure of ABC Ltd ABC Ltd is a food delivery company which recently started working with XYZ Ltd to promote new line of pizza when XYZ Ltd offered free pizza for first time food order A... View the full answer