r e f e r s t o t e m p o r a r y p e r i o d s o f o p t i m a l f i t b e t w e e n t h e n e e d s o f a m a r k e t a n d t h e p a r t i c u l a r c a p a b i l i t i e s t h e m a r k e t e r s h a s a S t r a t e g i c w i n d o w b C o m p e t i t i v e a d v a n t a g e c S t r a t e g i c v i s i o n d C o r e c o m p e t e n c y e S u s t a i n a b l e c o m p e t i t i v e a d v a n t a g e

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Question: ? _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ r e f e r s t

?_________________referstotemporaryperiodsofoptimalfitbetweentheneedsofamarketandtheparticularcapabilitiesthemarketershas.

Strategicwindow

Competitiveadvantage

Strategicvision

Corecompetency

Sustainablecompetitiveadvantage

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