${?}_{{?}_{{?}_{?}}{?}_{{?}_{?}}{?}_{{?}_{?}}{?}_p\text{r}\text{o}\text{v}\text{i}\text{d}\text{e}\text{s}\text{r}\text{e}\text{a}\text{s}\text{o}\text{n}\text{s}\text{f}\text{o}\text{r}\text{c}\text{u}\text{s}\text{t}\text{o}\text{m}\text{e}\text{r}\text{s}to\text{p}\text{a}\text{y}\text{a}\text{p}\text{r}\text{e}\text{m}\text{i}\text{u}\text{m}\text{f}\text{o}\text{r}\text{a}\text{f}\text{i}\text{r}\text{m}\text{'}\text{s}\text{p}\text{r}\text{o}\text{d}\text{u}\text{c}\text{t}\text{s}\text{a}\text{n}\text{d}\text{e}\text{x}\text{h}\text{i}\text{b}\text{i}\text{t}\text{a}\text{s}\text{t}\text{r}\text{o}\text{n}\text{g}\text{b}\text{r}\text{a}\text{n}\text{d}\text{p}\text{r}\text{e}\text{f}\text{e}\text{r}\text{e}\text{n}\text{c}\text{e}\text{.}}$

Group $of$ answer choices

A customer lifetime value

$An$ exchange

A promotion position

$An$ industrial good

A differential benefit