Question: ? ? ? ? ? ? ? ? ? ? ? o c c u r s w h e n a s e r

???????????occurswhenaservicefirmdevelopsanadvertisingcampaignwithoutinputfromoperationsandcontactpersonnelarenotabletodeliverservicethatmatchestheimageportrayedintheadvertising.
Group of answer choices
Over-promising in advertising and personal selling
Inadequate customer communication
Differences in policies and procedures across distribution units
Inadequate horizontal communication
Inadequate management of service promises

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