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My first question is about the difference between consumer behavior on mobile devices vs$.$ consumer behavior on desktop computers. Can you help me understand how consumer behavior on mobile devices compares to consumer behavior on desktop computers?

Question $1$: Select the best response to Carla's question about the difference between consumer behavior on mobile devices versus desktop computers.

Mobile users tend to have shorter, more frequent interactions with content

Location$-$based targeting is less significant for mobile users than for desktop users

Rich media is less effective for mobile users compared to desktop users

Mobile users prefer long, detailed content sessions similar to desktop users