$10$:$19$

$.)$ LTE

Module $2$ challenge $-5$ of $10$

QUESTION $5/10$

Why is a marketing funnel wide at the top and narrow at the bottom?

$1$ point

A company needs a wide range of advertisements at the top of the funnel, but only a select few will reach potential customers at the bottom.

A company allows everyone to access their site at the top of the funnel, but only wants a small, select audience to reach the bottom to become repeat customers.

Many potential customers will enter the top of the funnel, but only some of them will reach the bottom to become loyal customers.

A marketing strategy requires many different investors at the top of the funnel, but only the most generous will continue on with the company and reach the bottom.

Previous

Next