$10\mathrm{.}5$ points

How many segments should a company target?

As many segments as you can afford to target with existing financial resources.

You should target one market segment for each product the company offers.

You can only 'target' one segment. The rest are secondary markets.

The number that allows you to maximize profits with the resources available to you.

You should determine what is the normal number of segments targeted by companies sharing the same NAICS code with you and use that as a guideline for how many segments to target.