$1\mathrm{.}1$ Developing new products and services is a creative and innovative process. Lew Mark is considering a new product and you have been assigned the task of leading this project. Develop a new product for the Lew Mark Bakery and outline the steps involved from idea to final new product that you would need to follow. You are required to generate ideas for a new product and contextualize it to the five $(5)$ steps. $(25)$

Mark Allocation:

Theoretical framework: $10$ marks

Application$/$ context specifically to Lew Mark: $15$ marks

$1\mathrm{.}2$ KSFs are often required, but not adequate for competitive gain. Conversely, core capabilities are the set of distinctive competencies that a business applies at a superlative level. They allow a business to distinguish itself and create a competitive advantage. Construct a set of KSF$$s and core competencies for the Lew Mark Bakery. $(15)$

Mark Allocation:

Theoretical framework: $5$ marks

Application$/$ context specifically to Lew Mark: $10$ marks