Question: 1 . 1 Smith & Sons ( SS ) is a small business that provides accounting services to a variety of customers. ( SS )
Smith & Sons SS is a small business that provides accounting services to a variety of customers. SS is new to the industry and is thinking of doing a formal environmental analysis.
Which of the following describes SSs motivation for doing an external environmental analysis?
Allows SS to assess its competitors
Enables SS to identify its resources
Allows SS to gain a deeper understanding of its market
Enables SS to understand its industry
Helps SS to meet its stakeholder needs
A &
B &
C &
D &
E&
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