Question: 1 . 1 Which Three ( 3 ) characteristics distinguish relationship marketing from transactional marketing? 1 . An emphasis on product quality 2 . An

1.1 Which Three (3) characteristics distinguish relationship marketing from transactional marketing?
1. An emphasis on product quality
2. An emphasis on quality service
3. A focus on product features
4. A focus on customer benefits
5. A focus on building long-term relationships
A.1,2 & 3
B.2,3 & 5
C.2,4 & 5
D.3,4 & 5
4,5&1

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