Question: 1 10 ______ methods are used when no measurable, reliable, historic, or statistical data are available and are primarily based on intuition, judgment, or informed
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| 10 | ______ methods are used when no measurable, reliable, historic, or statistical data are available and are primarily based on intuition, judgment, or informed opinions of experts in the industry. | |
| a | Market research | |
| b | Qualitative | |
| c | Quantitative | |
| d | Causal |
| 12 | Increased retail sales in December and peak demand for snow shovels during winter are examples of ______ | |
| a | cyclical variations | |
| b | seasonal variations | |
| c | irregular variations | |
| d | Random variations |
|
| 14 | In order to begin exponential smoothing, a forecaster needs ______. | |
| a | seasonal indices | |
| b | tracking signals | |
| c | the value of | |
| d | leading indicators |
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