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$2\mathrm{.}2\mathrm{.}4$ Your Organization's Context

Think about the seven contextual factors in relation to your business and industry over the next three years. Of the seven contextual factors, which ones does your department, unit, or organization need to pay attention to$?$ Which ones will be most impactful?

Rank the seven contextual factors from high to low impact. Your responses will remain private. Selecting a ranking will move the item to the chosen spot in the ranked list.

Contextual Factors

Government Intervention: The role that local and national governments play in regulating business or business practices.

Global Events: The ways in which geopolitical forces such as pandemics, financial crises, climate change, global regulations, and natural disasters can influence the way businesses operate.

Demography: The age, race, gender, religion, ethnicity, family size, sexual orientation, income, and education of a population and how these factors influence both the customers you serve as well as the employees you hire and retain.

Social Mores: The customs, norms, and behaviors of a society and how these shape both enduring consumer needs as well as shortterm fads and economic bubbles.

Technology: The impact of new technological innovations in both the products and services that companies produce and provide in addition to the ways in which they conduct business.

Labor: The role that employees and the broader workforce play in shaping the conditions in which businesses operate.

Consumerism: The impact that consumers have in shaping the ways in which companies produce, market, and sell products and services.