$1\mathrm{.}2$ DECIDE ON THE APPROPRIATE STYLE $/$ STRATEGIESBased on your purpose, audience and message, decide what style and tone will bemost effective in appealing to your reader. How will you establish a relationship orcommon ground with the reader? How will you support your argument? How will youestablish your credibility?$1\mathrm{.}3$ Find your focus...start thinking about the options below $($THIS SHOULD leadyou to focus on part $2$ and $3)$First paragraph: Begin with your purpose: tell your reader why you are writing. Considerwhether you need to introduce yourself to the reader and how to frame your message.The following sections might be helpful for the rest of your message:$$ Background. What situation led to this story idea? What is your personalconnection to this topic? $($Possible research area!$)$ Problem. How will you present the problem to your reader? Will it help to situatethe problem in a larger social, economic or political context?$$ Proposed solution. What are you asking for? Propose a specific, realisticsolution. $($Possible research area!$)$ Alternatively, maybe you are just raising awarenessor exposing a problem that you feel warrants attention.$$ Benefits. Who will benefit from reading your article? How will the reader benefitfrom reading about this topic? Is there a change that could occur?