Question: 1 2 . You would like to know which energy drink packaging is most attractive to your target consumers. Which is the best way to
You would like to know which energy drink packaging is most attractive to your target consumers. Which is the best way to conduct primary research to find the most attractive packaging?
a Research how other companies are doing their packaging.
b Send out a survey on what customers care about when it comes to energy drink packaging.
c Conduct a focus group of highschool students who are fans of the competitors energy drink.
d All of the above.
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