Question: 1 . _ _ _ _ _ _ _ _ _ _ is an organizational function and a set of processes for creating, communicating, and

1 .__________

is an organizational function and a set of processes for creating, communicating, and delivering value to customers and for managing customer relationships in ways that benefit the organization and its stakeholders.

.

Creative planning

.

Advertising

.

Selling

.

Marketing

.

Consumerism

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