$1\mathrm{.}3$ Explore Apple's demand forecasting techniques. How do they predict consumer demand, and how accurate are their forecasting methods?

QUESTION TWO

$[25]$

$2\mathrm{.}1$ The logistical drivers of supply chain include information and pricing. How would you relate these to logistics financial flow?

$(15)$

$2\mathrm{.}2$ Price and quality are key factors in consumer buying decisions. Explain.

$(10)$