Question: ( 1 6 ) 2 . When suppingers chain members that buy and sell to one another are not in agreement about their goals, roles,

(16)2. When suppingers chain members that buy and sell to one another are not in agreement about their goals, roles, or rewards q, channel conflict can occur.
vertical
q, independent
( 1 6 ) 2 . When suppingers chain members that

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