Question: 1. A global corporate level strategy differs from a multidomestic corporate- level strategy in that in a global strategy: a. products are customized to meet

1. A global corporate level strategy differs from a multidomestic corporate- level strategy in that in a global strategy:

a. products are customized to meet the individual needs of each country.

b. competitive strategy is decentralized and controlled by individual strategic business units.

c. the firm sells in multiple countries.

d. competitive strategy is dictated by the home office.

2. Increasingly, customers worldwide are demanding emphasis on local requirements and companies require efficiency as global competition increases. This has triggered an increase in the number of firms using the -------- strategy.

a. global

b. transnational

c. universal

d. multidomestic

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