Question: 1 . Bank Customer Segmentations [ 5 0 marks ] Apply single linkage cluster analysis to the following ( Normalized ) data points and create

1 .

Bank Customer Segmentations

[50

marks

]

Apply single linkage cluster analysis to the following

(

Normalized

)

data points and create customer segments based on their Checking and Savings account, how many months they have been the bank customer and how many months they have been employed, and draw a dendogram illustrating the clustering process.

Show all the tables and calculations.

1 . Bank Customer Segmentations [ 5 0 marks ]

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